Helping ambitious technology companies turn complexity into credibility, desire, and scale.

Clarity builds trust.
Trust turns ambition
into momentum. 

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Most technology companies know what they're building. Fewer know how to make other people trust and desire it. That space is where James works.

He began his career in London before moving to California, where he led Sony's brand globally from their US headquarters. He went on to join two of the world's most respected brand consultancies, Moving Brands and Wolff Olins, working across their San Francisco, New York and London teams.

Over 20 years he has led brand, design, and marketing for some of the world's most recognised technology companies, including Netflix, Uber, Apple, and Google.

Today he leads brand at Vast, the commercial space company backed by Jed McCaleb and led by Max Haot, helping make the next generation of human space habitation and infrastructure credible and compelling to the investors, partners, and talent who are building it.

His work spans brand strategy, design systems, marketing leadership, and executive storytelling. All of it in service of one discipline: closing the gap between what a company builds and what people understand, believe, choose, and remember.

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James Trump is a brand and design leader focused on helping frontier technology companies become clear, credible, and compelling.

He leads brand and design for ambitious technology and engineering businesses, shaping how complex ideas earn trust, adoption, and cultural relevance before certainty exists.

James has led branding and design for some of the world’s most influential technology companies, including Apple, Google, Netflix, Sony, and Uber, through leading global agencies and in-house roles. Today, he leads brand at Vast, helping shape next-generation space habitats for long-term living and thriving in space. 

His work spans brand strategy, identity systems, and design leadership across products, platforms, and environments, always shaped by context rather than convention.

From early vision to global scale, James helps build the systems that allow ambitious ideas to be understood, trusted, and sustained.